There are few conversations among bloggers and small business owners more heated than those about Facebook engagement, like generation and reach. Frequent changes to “like” generation, giveaway rules, engagement and the algorithm have chased some entrepreneurs away entirely and few are still focused on an increase Facebook Page likes.
Despite all that I have remained and continue to invest in my Facebook page. Facebook is still the biggest social network out there, with 1.55 billion monthly active users as of September 2015 (YouTube comes in second with over one billion monthly active users) and a wealth of opportunity.
In September I made the decision to refocus on Facebook and work on my page growth. In the last two months it has grown by nearly 30,000 fans.
There are a number of things that I’ve done to increase Facebook likes on my page, but the simplest has been to extend a like invitation to those already engaged.
How to Increase Facebook Page Likes
Most Facebook Page owners are familiar with how to invite friends to like their page (if you don’t know how to do this, leave me a note in the comments and I will walk you through it), but did you know that you can also invite anyone who’s engaged with a post you shared to like your page for FREE? Depending on the engagement your page has this can add up to thousands of Facebook users each day!
How to Invite Facebook Users to Like Your Page
Visit your Facebook page. Make sure you’re signed in to post and engage as your page.
Scroll down to a recent post with engaged users. Here’s one of mine…
Click on the “others like this” hyperlink.
A window will pop up on your screen with the heading “Invite People Who Like This Post to Like Your Page.”
Simply scroll through the list, clicking the invite button where applicable.
Simple as that.
Typically when employing this tactic, I see a pretty immediate increase in Facebook page likes.
It’s important to note, that while I use this tactic on about 80% of my posts, there are some I don’t. I try to select posts that are very specific to my niche brand so that if the fan responds to my invitation, it’s someone who will be engaged with future posts.
Are you working to grow your page? Have you given up? Let’s chat…